A key function of our senior partnership marketing role will be to determine how to tier our partners and determine the level of marketing effort against each tier based on projected outcomes. You’ll also work to ideate and run integrated campaigns in collaboration with the top tier partners to drive more awareness and acquisition for Checkout.com. The purpose of this case study is to get an understanding of how you would think through that tiring and see your creativity and approach for developing an integrated co-marketing campaign from the ground up. The presentation does not have to be all inclusive, but should demonstrate the following: your creative approach, how you think through KPIs and goals, the way you work with cross-functional partners, and how you operationalize partnership-based marketing campaigns. Remember: In this role, we are looking for you to demonstrate your ability to be strategic, deeply creative, and pragmatically operational. We want to see how you think. The presentation can be completed in any preferred format. The presentation should be high-level, but look to demonstrate your breadth of knowledge and how you think through these programs. You should allow 40 to 60 minutes for the full presentation, inclusive of questions.
