Farfetch once had a bold mission to revolutionise luxury fashion online, a space where creativity, quality and innovation thrived. Unfortunately, that mission has all but disappeared. Since the company went private, the culture has eroded beyond recognition. What was once a company that valued craftsmanship and thoughtful storytelling now openly aspires to become 'the Amazon of luxury' a confusing, contradictory ambition that speaks volumes about their current priorities. Quality no longer matters. The focus is on volume, automation and cutting costs at every turn.
Management is a revolving door of friends promoting friends, with little experience, even less vision and the most impersonal and terrible people skills. Genuine leadership is rare or has been cut. Good ideas go unheard, and meaningful progression is virtually non-existent. If you're not based in Portugal, prepare to be sidelined, underpaid or offered a redundancy payout. The company is openly shifting as much of its workforce there as possible, not because of talent, but because it’s cheaper than paying London-based or experienced global workers.
HR (or as they call themselves, the People Team) is one of the weakest departments I've encountered, ironically named, given they have zero people skills. Support is performative at best and dismissive at worst. Issues are routinely brushed under the rug and genuine concerns are met with scripted responses and vague promises of change.
Room for growth? You must be joking. They'll do anything to stop you from progressing, as long as they can keep your wage as it is. Bonuses come every 4 months at best and you won't even see the difference in your salary.
Farfetch will drain your skills, overwork you and eventually try to replace you with AI-generated output (which you will probably create) only to realise too late that no algorithm can replicate what you did. Then they’ll scramble to rehire someone else into the same burned-out role with even fewer resources and no proper training because everyone who is smart enough has left by now.
If you care about creativity, quality or career development, don’t work here. Farfetch is no longer the innovative fashion tech company it once claimed to be. It’s become a hollow machine chasing metrics at the expense of its people, purpose and integrity.
