Cadbury
Part of Mondelēz International
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Cadbury Snapshot
At Cadbury, saying "Go suck an egg" is not an insult. The company makes the famous chocolate-covered Cadbury Créme Eggs and the more we suck the fatter its bottom line. With a 10% market share, it is the world's second-largest candy maker (after Mars). other candy brands include include Dairy Milk, Flake, Trebor and Bassett, and Green & Black's. Cadbury is also is the world's second-largest chewing gum maker (after Wrigley), offering brands such as Bubbas, Trident, Clorets, and Dentyne. Billionaire and corporate activist Nelson Peltz's Trian Fund owns about 3.5% of the company.
