I will focus my review on the sales department that is, in my opinion, the real issue with Ink.
The whole Ink sales culture is ethically wrong towards both employees and clients.
On the employee side:
Salespeople are pushed to quantity selling rather than quality, leaving them almost no dignity as professionals. The Company forces employees to generate leads outside of working hours, creating additional workload on evenings and weekends. Leads are checked and salespeople are expected to bring 100 new leads a week (sales conversion is very poor though). All the phone calls are registered, with no trust of the employee.
As if this was not enough, commission structure can change anytime at the company's discretion, ensuring salespeople never get what they deserve and worked incredibly hard for. Delays in client payments and cancellations are all at employees expense.
These are just some of the reasons why that department has the highest employee rotation I've ever seen.
On the advertisers side:
Based on direct experience of more than 100 clients, I strongly suggest not to approach Ink inflight magazines as an advertising channel. 90% of clients were not satisfied about the result of their campaigns and never came back.
The effort is completely focused on getting aboard loads of new clients, and locking them in contractually with long-term subscriptions, because they are not going to come back. Client management is not even mentioned.
The sales people are pushed to lie, making up all the details such as page availability, deadlines and efficacy of the advertisement -- of course pushing the price as high as possible.
It's easy to understand why clients are left totally dissatisfied.
To prevent any doubt: most of the positive reviews here are made by management, please think carefully before starting ANY business with them.
And if you are already involved...good luck :-)
